Preparation for Successful B2B Selling – B2B Sales Essentials℠, B2BSE-1
Session Length: 2.5 hours | Target: All staff, all Levels | Prerequisites: None | Delivery: taught live or webinar
Maintaining consistent success in B2B selling requires a strong foundation of preparation and organization. This first B2BSE℠ module explores how successful B2B sales professionals prepare and organize themselves in order to optimize their sales performance.
- Topics in Preparation for Successful B2B Selling include:
- Performing Market, Prospect, and Competitive Research
- Learning Your Products & Services
- Understanding Your Available Solution Support Options
- Prospect & Account Profile Information
- Developing & Utilizing Meeting Plans
- Time Management Basics for B2B Sales Professionals
- Maintaining Technological Literacy
- Utilizing STRAM Goals
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