Your New Career Strategy to Thrive in the Next Crisis

If you are in your thirties or older, incorporating yourself is turning out to be one of the wisest strategies for managing your career forward.

Think back to February of 2020. The holidays were over, the Super Bowl decided, and you were beginning to think about where to take your summer vacation this year. You saw clear sailing ahead.

Then COVID-19 hit and in a flash everything changed. Suddenly you were in a lockdown. Your place of work closed and if you were fortunate enough to have a job, you worked remotely, perhaps for the very first time. You couldn’t go to the mall, the movies, restaurants, bars, stadiums, arenas. Not fun!

Perhaps this time we will all learn the lesson that the only thing guaranteed not to change is change. We should expect it, be prepared for it, and if we’re really smart, leverage it.

Because as sure as you are reading this, more change is headed your way. And it may have a significant impact on your job and career just like COVID did.

One strategy you should seriously consider is to form a corporation which then hires you as an employee, in order for you to offer services in your areas of expertise to businesses, organizations, and institutions. It is one of the smartest ways to protect your future career.

Who is Qualified to Incorporate, and How Difficult is the Process?

Anyone who can perform a service, create or sell a product can incorporate, even if it is an occasional part-time pursuit and he or she is the only person doing the work. Today it is so simple to incorporate that most people do it themselves by using an online service. Google DIY incorporation and you’ll get more than 9.3 million results. For a few hundred dollars you can incorporate yourself online in about an hour. Once the corporation has been set up it is now a legal entity capable of conducting business. This means that it will need to file taxes on a periodic basis, usually both quarterly and annually and follow prevailing business regulations pertaining to a corporation.

The Advantages of Incorporating

Meet Sheldon Johnson, recently the Manager of Safety for ABC Services. After a company layoff, Sheldon decided to incorporate as SJ Corporation (SJC) to offer his services as a safety expert. SJC will conduct safety audits and training for organizations, specializing in OSHA compliance.

As a result of incorporation, Sheldon has now become an employee of SJC. This strategy offers many benefits, including:

1. It’s inexpensive to incorporate and maintain a corporate entity. Today’s online do-it-yourself incorporation services cost a few hundred dollars to create a corporation, inclusive of forms and filing fees. Sheldon consults with a tax professional about which type of corporation is right for him, something a tax professional will often do in the hopes of landing a new client. After following the tax professional’s advice Sheldon decides to engage her to prepare and file his corporate taxes, a very wise move on his part.

2. The tax advantages can be enormous. The payroll tax taken from Sheldon’s paychecks to cover federal, state, and local taxes exceeded one-third of Sheldon’s income when he worked for ABC Services. It is out of this post-tax income Sheldon had been paying for numerous work-related expenses which he was not allowed to deduct on his tax return. When he incorporated, many of those same expenses became reimbursable with pre-tax dollars as necessary business expenses. As a corporation owner Sheldon can now be reimbursed for these and other qualified work-related expenses:

a. Daily commuting costs to and from where his work is performed, and all travel related to Sheldon performing work on behalf of SJC.

b. Advances in office technology have enabled the creation of fully functioning home offices. Sheldon took over a bedroom and adjacent study in his home for his SJC work area, office equipment, supplies, and files. These two rooms represent 16% of the square footage of his home’s living space. He now deducts 16% of expenses such as utilities, insurance, and maintenance costs for the home, following the guidance of his business accountant.

c. Costs for his telecommunications services (such as phone lines, smartphone and Internet service), office supplies, materials, business services, and a host of other legitimate business expenses used in the performance of SJC’s work.

d. Employee benefits provided to Sheldon by SJC, such as healthcare and retirement plans.

As a result, Sheldon netted a significantly greater portion of his SJC gross revenue than he ever did his gross pay while working for ABC, even after the costs of maintaining SJC are considered.

We recommend you consult a qualified professional to help you identify all eligible costs that comply with prevailing tax law and IRS regulations, and to help you establish sound business practices.

3. Engaging a corporation relieves an employer of any liability for improper employee/contractor classification and makes better economic sense for the employer. Sheldon contacted his old employer, ABC Services, about engaging SJC and doing contract work for them. By engaging SJC, ABC eliminates the risk of the IRS classifying Sheldon as an employee, which places a great burden on ABC than contacting a company’s services.

It’s also much less expensive for a business to contract with a corporation for specific areas of specialty than it is to recruit, hire, train, manage, and maintain an employee on staff, especially if the work needed to be performed is not of a full-time, continuous nature. In the case of ABC Services (above), the need for safety audits and periodic training is episodic to satisfy annual OSHA requirements.

4. Contracted specialists get paid more money for less time and effort than they did as employees. When Sheldon worked for ABC, his annual cost to them was $150,000, comprised of an $86,000 salary, plus benefits, occupancy costs, management resources, and the like. ABC contracted with SJC to have those services performed by Sheldon. SJC charges ABC $9,500 to perform the audit and annual compliance training, which takes Sheldon an estimated 100 hours per year. In addition, SJC will bill ABC $950 per month as a retainer for up to 8 hours per month for Sheldon to consult on safety issues. By performing the work through SJC, Sheldon can generate more income in less time, and on his schedule, than he ever could as an employee. With five other similar clients as ABC, Sheldon is netting significantly more than he did as an employee of ABC. And ABC gets the benefit of Sheldon’s safety expertise and work for a fraction of what they paid him as an employee.

5. Incorporation can continue even if later employed. Sheldon always has the opportunity to return to work as an employee should he desire. There is no reason for him to end the corporation if he accepts outside employment. In most states a corporation is considered active if it files required returns, with or without any income earned. By continuing the corporation during periods of employment, Sheldon can opt to perform assignments for SJC on the side if appropriate. He also enjoys continuous employment at SJC, improving his resume strength. And during periods of future unemployment he has a ready-made structure for generating income.

You can learn more about incorporating, the requirements of corporate entities, and running a corporation, in this excellent resource from

Bottom Line

With the rise of freelancing, side gigs, and continued volatility in employment, an increasingly wise strategy for employees and independents alike is incorporation. The overwhelming benefits of incorporation seem to greatly outweigh the relatively costs of starting and maintaining a corporation.

This article is excerpted in part from the world’s most comprehensive book on job search, Get a Better Job Faster™.

I love working with people and organizations who want to improve their effectiveness! Here are several outstanding resources that can help you and your organization to go to the next level:

I work with some of the world’s top employers by helping them get the most out of their talented people. My company’s extensive leadership development course catalog provides effective skills-building for everyone in the organization, from the new / developing leader to the seasoned C-level executive. My company’s coaching programs produce significant results in compressed periods of time. I also help job seekers, higher ed, and employment services connect people to better jobs faster. My company’s acclaimed career development tools help people navigate the ever-changing landscape of conducting a successful job search. To find out more, please visit us at, email us at, or call us at 215-942-0982.


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