Case Studies

Don’t Forget to Sell at Both the Business and Personal Levels

B2B buyers make their purchase decisions at two levels: a business level and a personal level. That’s why sales professionals need to sell at both levels. Everyone must sell to some degree or another regardless of their specific role. A …

New Year’s Resolution: Improving Your Skills – Part 2

You can become better at almost anything if you follow the simple plan laid out in Part 1. In Part 2 we’ll explore the final three steps to move from here to there. You can, in fact, improve your skills …

New Year’s Resolution: Improving Your Skills – Part 1

You can become better at almost anything if you follow this simple plan. In Part 1 we explore the first half of the journey from here to there. As you read this you may be working on a few New …

To Win the War for Talent, Create a Learning Culture

People who see their employer as invested in their learning and development are much more likely to stick around and contribute to the employer’s future.

The One Talent Every Great Leader Has Mastered – Part 2

Because having the right people on your team is the greatest determinant of success, the talent to recruit and develop talent is the rarest and greatest talent of all.

The One Talent Every Effective Leader Has Mastered – Part 1

Because having the right people on your team is the greatest determinant of a leader’s success, the talent to recruit and develop talent is the rarest and greatest talent of all.

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Highlighted Case Studies

The One Talent Every Effective Leader Has Mastered – Part 1 Full case study

How to Become a Greater Optimist! Full case study

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