Merchandising 101

Merchandising 101

Session Length: 4 Hours | Target:Retail Sales and Supervisory Personnel | Prerequisites: Retail Sales Skills I

Merchandising has been called the silent salesperson. Learn how to put this round-the-clock resource on your payroll! Customized to each client. Topics include:

  • Why Retailers Spend Billions on Merchandising
  • Ten Essential Elements of Merchandising
    • Emotion, Color, Elevation, Angles, Pricing & Signage, Simplicity, Neatness, Cleanliness, Creativity, and Visibility
    • In-store Applications of Each Element
  • Seeing Your Store Through the Eyes of Your Customers
  • Supporting Our Advertising Program
  • Merchandising Tips and Ideas
  • PowerPoint Visual Merchandising Slide Show

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