Merchandising 101
Session Length: 4 Hours | Target:Retail Sales and Supervisory Personnel | Prerequisites: Retail Sales Skills I
Merchandising has been called the silent salesperson. Learn how to put this round-the-clock resource on your payroll! Customized to each client. Topics include:
- Why Retailers Spend Billions on Merchandising
- Ten Essential Elements of Merchandising
- Emotion, Color, Elevation, Angles, Pricing & Signage, Simplicity, Neatness, Cleanliness, Creativity, and Visibility
- In-store Applications of Each Element
- Seeing Your Store Through the Eyes of Your Customers
- Supporting Our Advertising Program
- Merchandising Tips and Ideas
- PowerPoint Visual Merchandising Slide Show
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